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    Revenue breakdown by Products & Services
    Revenue breakdown by Geography

    Salesforce's Revenue by Segment

    In fiscal year 2024, Salesforce's revenue by segment (products & services) are as follows:

    • Marketing and Commerce Cloud: $4.91B
    • Sales Cloud: $7.58B
    • Salesforce Platform and Other: $6.61B
    • Service Cloud: $8.25B

    Learn more about Salesforce’s Revenue by Geography

    Check out competitors to Salesforce in a side-by-side comparison.

    Explore additional financial metrics for Salesforce.

    Continue reading...

    The above chart shows Salesforce's revenue percentage share by segment (products and services).

    In fiscal year 2022, Salesforce's revenue by segment is as follows:

    • Data generated $4.34B in revenue, representing 13.84% of its total revenue.
    • Marketing and Commerce generated $4.52B in revenue, representing 14.4% of its total revenue.
    • Platform and Other generated $5.97B in revenue, representing 19.03% of its total revenue.
    • Professional Services and Other generated $2.33B in revenue, representing 7.43% of its total revenue.
    • Service generated $7.37B in revenue, representing 23.5% of its total revenue.
    • Software License generated $6.83B in revenue, representing 21.79% of its total revenue.

    The biggest segment for Salesforce is the Service, which represents 23.5% of its total revenue.
    The smallest segment for Salesforce is the Professional Services and Other, which represents 7.43% of its total revenue.

    The above chart shows Salesforce's revenue percentage share by segment (products and services).

    In fiscal year 2023, Salesforce's revenue by segment is as follows:

    • Data generated $5.19B in revenue, representing 14.89% of its total revenue.
    • Marketing and Commerce generated $4.91B in revenue, representing 14.09% of its total revenue.
    • Platform and Other generated $6.61B in revenue, representing 18.97% of its total revenue.
    • Professional Services and Other generated $2.32B in revenue, representing 6.66% of its total revenue.
    • Service generated $8.25B in revenue, representing 23.65% of its total revenue.
    • Software License generated $7.58B in revenue, representing 21.75% of its total revenue.

    The biggest segment for Salesforce is the Service, which represents 23.65% of its total revenue.
    The smallest segment for Salesforce is the Professional Services and Other, which represents 6.66% of its total revenue.

    The above chart shows Salesforce's revenue percentage share by segment (products and services).

    In fiscal year 2024, Salesforce's revenue by segment is as follows:

    • Marketing and Commerce Cloud generated $4.91B in revenue, representing 17.96% of its total revenue.
    • Sales Cloud generated $7.58B in revenue, representing 27.72% of its total revenue.
    • Salesforce Platform and Other generated $6.61B in revenue, representing 24.17% of its total revenue.
    • Service Cloud generated $8.25B in revenue, representing 30.15% of its total revenue.

    The biggest segment for Salesforce is the Service Cloud, which represents 30.15% of its total revenue.
    The smallest segment for Salesforce is the Marketing and Commerce Cloud, which represents 17.96% of its total revenue.
    Continue reading...

    Summary Table

    Products & Services (Percent Share) 2022 2023 2024
    Software License 21.79% 21.75% -
    Professional Services and Other 7.43% 6.66% -
    Data 13.84% 14.89% -
    Marketing and Commerce 14.4% 14.09% -
    Platform and Other 19.03% 18.97% -
    Service 23.5% 23.65% -
    Marketing and Commerce Cloud - - 17.96%
    Service Cloud - - 30.15%
    Salesforce Platform and Other - - 24.17%
    Sales Cloud - - 27.72%
    Total Revenue 100% 100% 100%

    The above chart shows the revenue trend of different segments of Salesforce.

    In fiscal year 2024, the Service Cloud generated the most revenue ($8.25B), and the Marketing and Commerce Cloud generated the least revenue ($4.91B).

    The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • Data revenue decreased -100% ($5.19B) from $5.19B (in 2023) to $0.00 (in 2024).
  • Marketing and Commerce revenue decreased -100% ($4.91B) from $4.91B (in 2023) to $0.00 (in 2024).
  • Marketing and Commerce Cloud revenue increased 100% ($4.91B) from $0.00 (in 2023) to $4.91B (in 2024).
  • Platform and Other revenue decreased -100% ($6.61B) from $6.61B (in 2023) to $0.00 (in 2024).
  • Professional Services and Other revenue decreased -100% ($2.32B) from $2.32B (in 2023) to $0.00 (in 2024).
  • Sales Cloud revenue increased 100% ($7.58B) from $0.00 (in 2023) to $7.58B (in 2024).
  • Salesforce Platform and Other revenue increased 100% ($6.61B) from $0.00 (in 2023) to $6.61B (in 2024).
  • Service revenue decreased -100% ($8.25B) from $8.25B (in 2023) to $0.00 (in 2024).
  • Service Cloud revenue increased 100% ($8.25B) from $0.00 (in 2023) to $8.25B (in 2024).
  • Software License revenue decreased -100% ($7.58B) from $7.58B (in 2023) to $0.00 (in 2024).
    • Continue reading...

    Summary Table

    Products & Services 2022
    Value Change
    		2023
    Value Change
    		2024
    Value Change
    Data $4.34B - $5.19B
    19.62%
    		- -
    Marketing and Commerce $4.52B - $4.91B
    8.77%
    		- -
    Marketing and Commerce Cloud - - - - $4.91B -
    Platform and Other $5.97B - $6.61B
    10.79%
    		- -
    Professional Services and Other $2.33B - $2.32B
    0.47%
    		- -
    Sales Cloud - - - - $7.58B -
    Salesforce Platform and Other - - - - $6.61B -
    Service $7.37B - $8.25B
    11.89%
    		- -
    Service Cloud - - - - $8.25B -
    Software License $6.83B - $7.58B
    10.96%
    		- -
    Total Revenue $31.35B - $34.86B
    11.18%
    		$27.35B
    21.54%

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